Description of Content Audit
Process of cataloging and analyzing all of the content on a website, including its performance. It exposes where your content lives, how it's performing, and where the gaps are.
Online businesses who publish content and pursue an ongoing content marketing strategy can optimize their benefits by analyzing strengths, weaknesses, and opportunities.
Cite This Service
"Content Audit." MarTechDictionary.com. Accessed Feb 18, 2020. https://martechdictionary.com/service/content-audit/.